Why have John Robbins, Deepak Chopra, Amy Goodman and others publicly disassociated themselves from the film, THRIVE? In the words of Ben Boyce, excerpted from “Challenging the Hidden Ideological Underbelly of Thrive: The Thrive message must be forcefully and publicly repudiated because it could otherwise perform essentially the same function that the ‘New Age’ movement did in the 1970’s, which was to dissipate the revolutionary energies coming from the Awakening of the 1960’s and remove an entire generation from the field of political struggle.